Business Details
Custom LED Signage Solutions for Restaurants & Retail
At DSA Signage, we manufacture all our products in the U.S., ensuring superior quality, sustainability, and reliable lead times. As a minority-owned, women-led company, we take pride in supporting local communities by sourcing materials from American vendors, including small and minority-owned businesses. With over 45 years of experience, our team of 60+ professionals operates from a 40,000-square-foot facility in Rancho Dominguez, California. We specialize in UL-certified LED visual display products designed for durability and energy efficiency. Our in-house engineering and manufacturing teams work closely with clients to deliver tailored signage solutions that enhance brands and stand the test of time. Quality is at the core of everything we do, with products undergoing rigorous testing to meet the highest safety and reliability standards.We back our products with a manufacturer guarantee, inspecting and repairing defects for free. Our commitment to excellence ensures long-lasting, visually striking displays that elevate client brands. We support local communities by sourcing materials from American vendors, including small and minority-owned businesses. Whether for custom, low-volume builds or large-scale production, our solutions are engineered for seamless performance from day one. Our team combines precision engineering with meticulous craftsmanship to deliver signage systems that are both functional and aesthetically impactful.
Services
Digital Signage
Drive-Thru Signage
LED Light Boxes
Custom Signage
UL-Certified Manufacturing
Indoor Menu Boards
Outdoor Menu Boards
Digital Kiosks
LED Video Walls
Directional Signs
Highlights and features
- We manufacture all products in our 40,000-square-foot U.S. facility.
- Our engineers design solutions specifically for your application.
- Our products are UL-certified for safety and longevity.
- We recycle parts and reuse raw materials to minimize environmental impact.
Associations and certifications
- UL-Certified
- CE certified
Services
Digital Signage
Our digital signage solutions include LED displays, video walls, and kiosks designed for high visibility and durability. These systems enhance brand engagement through dynamic content tailored to restaurant menus, retail promotions, and event wayfinding. All products are UL-certified for safety and energy efficiency.
Drive-Thru Signage
Custom drive-thru and indoor menu boards provide clear, energy-efficient displays for quick-service restaurants. Our solutions combine weather-resistant materials with bright LED technology to ensure readability in all conditions, improving order accuracy and customer satisfaction.
LED Light Boxes
Made-to-order LED light boxes feature lightweight aluminum frames and long-lasting LEDs. These signs offer energy-efficient illumination for branding and directional signage in retail and commercial spaces, with customizable designs to match brand aesthetics.
Custom Signage
We create bespoke signage systems for unique client needs, including directional signs, clearance bars, and intercom systems. Our in-house engineering team ensures each solution meets specific functional and aesthetic requirements while maintaining durability and compliance with safety standards.
UL-Certified Manufacturing
All products undergo rigorous UL certification testing to guarantee safety, longevity, and low maintenance. This process ensures our signage systems meet the highest industry standards for performance and reliability in demanding environments.
People
Shokouh Shafiei
President / CEO
Shokouh leads DSA Signage with a focus on innovation and quality, leveraging over 45 years of industry experience to drive strategic growth and operational excellence.
Brian Sandore
Director of Ops & Engineering
Brian oversees operations and engineering, ensuring technical precision and efficiency in delivering custom signage solutions that meet client-specific requirements.
Connie Macias
Technical Sales Executive
Connie provides technical sales expertise, bridging client needs with DSA's engineering capabilities to create tailored signage systems that enhance brand visibility.
Meredith Yerkes
National Director Business Development
Meredith drives business growth by identifying new market opportunities and strengthening partnerships across industries requiring advanced signage solutions.
Damian Chister
Senior Product Development Engineer
Damian leads product innovation, focusing on engineering durable, energy-efficient signage systems that incorporate the latest technological advancements.
Questions
Are your products UL-certified?
Yes, all our signage solutions undergo rigorous UL certification testing to ensure safety, longevity, and low maintenance.
Can you create custom signage solutions?
Yes, our in-house engineering team designs tailored signage systems to meet specific functional and aesthetic requirements for any industry.
What materials do you use for sustainability?
We recycle parts and reuse raw materials in production to minimize environmental impact while maintaining product quality and durability.
Do you offer warranties on your products?
Yes, we provide a manufacturer guarantee covering defects and offer repair services at standard rates for installation-related issues.
How long does production take?
Lead times vary by project complexity, but our U.S.-based manufacturing ensures reliable timelines for both custom and large-scale orders.
Reviews (2)
Ken Shelley
Mar 23, 2017
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Great products! DSA made some custom LED backlit black picture frames for me to light some subway signs and they came out awesome. Still work great after a year.
John Scholl
Feb 22, 2016
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Thank you Connie Macias & DSA Phototech for your support with 2 separate projects using multiple light boxes for retail display. Your recommendations with defining power source options and configuring the light boxes was very helpful and time saving. The products were packaged and well marked making it easy for our out of state installers to identify and assemble. We will promote your solutions and be in touch again for future projects. Cheers~
